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01

People are overwhelmed with brand communication. Making an impact with your brand starts with empathy.

02

The question is not so much what you do, but what you can do for the people you address.

03

Talking about a brand is only effective if you can make sure the message resonates.

Services

Messaging that moves people

At Studio Ampère we help brands to take all the steps required to touch their target audience. This starts with a clear strategy and then takes shape in a core message that resonates. First within the team, and then via media with the end consumer. 

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One
Brand Strategy &
Key Messaging
Two
Pitching &
Presenting
Three
PR &
Media Approach

With a clear brand strategy you show what you stand for as a brand. It gives you an anchor. The brand strategy is the starting point for a number of core messages that recur in all communication.

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To reach your target audience, you have to feel it. A strong pitch is one that first resonates with the person pitching. Together we implement the core messaging in a sales story that is personal and powerful.  

If the core messaging is rock solid, PR is the best way to make yourself heard. People look to the media to filter communication. The media and influencers have become our trusted curators. 

The key characteristics of your brand, highlighted. 

About Studio Ampère

Catrien de Jong & an ecosystem of freelancers

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The best professionals often specialize along the way to become self employed. The same goes for Catrien de Jong, founder of Studio Ampère.

 

Commissioned by PR and Advertising Agencies, Catrien gained a lot of experience working for A-brands such as ABN AMRO, NIVEA, FrieslandCampina, Netflix, Dopper and Converse.

 

It provided her with a strong network of freelancers. At Studio Ampère, they come together.

"I, or rather we at Dopper, have always had a great collaboration with Catrien. It's nice when you work with someone who understands very quickly what is relevant."

Merijn Everaarts,
founder Dopper

"Catrien has the ability to really get to the heart of the matter. She is very involved from day 1. I can recommend working with Catrien to everyone, you will come out fully energised."

Lenny Houwaart,
brand manager The Good Roll

"As a brand, you constantly have to make choices. Are we going for that collaboration? Does this campaign suit us? I often go back to the foundations we have laid together."

Tony Tonner,
founder Kings of Indigo

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